
2011
Name Development for NIPPON VISION 4
Name development for NIPPON VISION 4, in which the members think of a trigger to revitalize local crafts, local businesses, and traditonal arts. Summing up the 4th time holding this event, they focused on traditonal crafts and accessories from Japan's 47 prefectures.
Client : D&DEPARTMENT INC.
Client’s business : Wholesaling, online selling, and retailing of daily goods and furniture
When worn, an accessory becomes a part of fashion. However, I want the accessories to be able to stand out as fashion, even when not coupled with other items.
If you could imagine, a fashion show where not models, but accessories are walking down the runway on their own 2 legs (haha).
Im sure that traditional artisctic craftsmen achieved that long before.



Naming
Design:D&Department Inc.
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